Comments on: Airtel’s product and brand retention ads http://tudinesh.wordpress.com/2007/04/08/airtels-product-and-brand-retention-ads/ T.U.Dinesh's Weblog Tue, 13 Oct 2009 17:43:13 +0000 http://wordpress.com/ hourly 1 By: radhe http://tudinesh.wordpress.com/2007/04/08/airtels-product-and-brand-retention-ads/#comment-2082 radhe Mon, 07 Sep 2009 10:25:39 +0000 http://tudinesh.wordpress.com/2007/04/08/airtels-brand-and-product-retention-ads/#comment-2082 please give new schiem please give new schiem

]]> By: radhe http://tudinesh.wordpress.com/2007/04/08/airtels-product-and-brand-retention-ads/#comment-2081 radhe Mon, 07 Sep 2009 10:24:45 +0000 http://tudinesh.wordpress.com/2007/04/08/airtels-brand-and-product-retention-ads/#comment-2081 no good service please give a new schiem no good service please give a new schiem

]]> By: Lynell Baumgart http://tudinesh.wordpress.com/2007/04/08/airtels-product-and-brand-retention-ads/#comment-2074 Lynell Baumgart Mon, 27 Apr 2009 12:53:54 +0000 http://tudinesh.wordpress.com/2007/04/08/airtels-brand-and-product-retention-ads/#comment-2074 It sounds like you're creating problems yourself by trying to solve this issue instead of looking at why their is a problem in the first place. It sounds like you’re creating problems yourself by trying to solve this issue instead of looking at why their is a problem in the first place.

]]> By: T.U. Dinesh http://tudinesh.wordpress.com/2007/04/08/airtels-product-and-brand-retention-ads/#comment-432 T.U. Dinesh Thu, 26 Apr 2007 08:42:18 +0000 http://tudinesh.wordpress.com/2007/04/08/airtels-brand-and-product-retention-ads/#comment-432 @ partha yep, i can kinda visualise it, will check it out if ti comes in ibn or ndtv after watching the first part of airtel's recent ad, the second part is definitely better ... no silly or misused sentiments ... and yes no surprise though ... but again, the guy playing chess is much much better than his dad speaking over the phone to his dad ... @ partha
yep, i can kinda visualise it, will check it out if ti comes in ibn or ndtv

after watching the first part of airtel’s recent ad, the second part is definitely better … no silly or misused sentiments …
and yes no surprise though … but again, the guy playing chess is much much better than his dad speaking over the phone to his dad …

]]> By: partha http://tudinesh.wordpress.com/2007/04/08/airtels-product-and-brand-retention-ads/#comment-431 partha Thu, 26 Apr 2007 08:36:33 +0000 http://tudinesh.wordpress.com/2007/04/08/airtels-brand-and-product-retention-ads/#comment-431 the ad goes like this.... there's this gal and a guy who r in love...so the gals wants her guy to speak to her dad, he calls once, the father says i will call u .... after a longtime waiting the father calls the guy.. and is surprised by the same dialer tone in the guys mobile too.... then asks"you like tamil music" am not a gud story teller, above is an example.....u shud see this often in like of ndtv,mtv..... apparently the second part of the airtel ad seems to be ok... though it does not hav any surprise element in it the ad goes like this…. there’s this gal and a guy who r in love…so the gals wants her guy to speak to her dad, he calls once, the father says i will call u …. after a longtime waiting the father calls the guy.. and is surprised by the same dialer tone in the guys mobile too…. then asks”you like tamil music”

am not a gud story teller, above is an example…..u shud see this often in like of ndtv,mtv…..

apparently the second part of the airtel ad seems to be ok… though it does not hav any surprise element in it

]]> By: partha http://tudinesh.wordpress.com/2007/04/08/airtels-product-and-brand-retention-ads/#comment-430 partha Thu, 26 Apr 2007 08:35:47 +0000 http://tudinesh.wordpress.com/2007/04/08/airtels-brand-and-product-retention-ads/#comment-430 the ad goes like this.... there's this gal and a guy who r in love...so the gals wants her guy to speak to her dad, he calls once, the father says i will call u .... after a longtime waiting the father calls the guy.. and is surprised by the same dialer tone in the guys mobile too.... then asks"you like tamil music" am not a gud story teller, above is an example.....u shud see this often in like of ndtv,mtv..... the ad goes like this…. there’s this gal and a guy who r in love…so the gals wants her guy to speak to her dad, he calls once, the father says i will call u …. after a longtime waiting the father calls the guy.. and is surprised by the same dialer tone in the guys mobile too…. then asks”you like tamil music”

am not a gud story teller, above is an example…..u shud see this often in like of ndtv,mtv…..

]]> By: T.U. Dinesh http://tudinesh.wordpress.com/2007/04/08/airtels-product-and-brand-retention-ads/#comment-401 T.U. Dinesh Fri, 20 Apr 2007 16:22:03 +0000 http://tudinesh.wordpress.com/2007/04/08/airtels-brand-and-product-retention-ads/#comment-401 @ partha nope :( idea doesn't have service in tamilnadu, so there is not much of it's ads on local channels, my tv viewing has gone down drastically because of the internet just now searched for the ad in idea's website, no luck on it ... what is the ad's copy like ? @ partha
nope :( idea doesn’t have service in tamilnadu, so there is not much of it’s ads on local channels, my tv viewing has gone down drastically because of the internet

just now searched for the ad in idea’s website, no luck on it … what is the ad’s copy like ?

]]> By: partha http://tudinesh.wordpress.com/2007/04/08/airtels-product-and-brand-retention-ads/#comment-398 partha Fri, 20 Apr 2007 03:38:03 +0000 http://tudinesh.wordpress.com/2007/04/08/airtels-brand-and-product-retention-ads/#comment-398 Hey have you seen the Idea's ads for the dialer tone copy facility ad? thats the worst thing that could have happened to the brand? i hate when the girl friends father asks" you like tamil music?" Hey have you seen the Idea’s ads for the dialer tone copy facility ad?

thats the worst thing that could have happened to the brand?

i hate when the girl friends father asks” you like tamil music?”

]]> By: T.U. Dinesh http://tudinesh.wordpress.com/2007/04/08/airtels-product-and-brand-retention-ads/#comment-387 T.U. Dinesh Tue, 17 Apr 2007 12:46:29 +0000 http://tudinesh.wordpress.com/2007/04/08/airtels-brand-and-product-retention-ads/#comment-387 @ partha airtel's focus has always been on brand advertising more than product advertising ... if you think you can definitely re collect more of airtel's ads in contrast to airtel mobile's or airtel landline's ads ... even airtel's print ads are a let down with sharukh jumping over the sea shore with an "@" symbol in hand ... but their print ads are precise in terms of telling the intended information, i.e., the new plans, talk values et all but the ad definitely bugs @ partha
airtel’s focus has always been on brand advertising more than product advertising …
if you think you can definitely re collect more of airtel’s ads in contrast to airtel mobile’s or airtel landline’s ads …

even airtel’s print ads are a let down with sharukh jumping over the sea shore with an “@” symbol in hand … but their print ads are precise in terms of telling the intended information, i.e., the new plans, talk values et all but the ad definitely bugs

]]> By: partha http://tudinesh.wordpress.com/2007/04/08/airtels-product-and-brand-retention-ads/#comment-382 partha Tue, 17 Apr 2007 05:53:45 +0000 http://tudinesh.wordpress.com/2007/04/08/airtels-brand-and-product-retention-ads/#comment-382 airtel's ads have never been able to reach the amount of impact created by hutch in a longtime... the last airtel ad i remember is..........(actually i dont remember anything from airtel). and the latest one is the crappiest among all... wish they wake up atleast with the arrival of vodafone... airtel’s ads have never been able to reach the amount of impact created by hutch in a longtime… the last airtel ad i remember is……….(actually i dont remember anything from airtel).

and the latest one is the crappiest among all… wish they wake up atleast with the arrival of vodafone…

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